Here are 3 great tips from Business Credit and Capital for avoiding the post-holiday sales slump and kick-starting sales. Make winter’s sales for January and February 2015 drive your best monthly profit ever!
1. Roll Out New Products or Services for the Post Season
Most businesses reveal new products or tempt their customers with a new service right before the holiday shopping season to maximize sales. The trouble with that strategy is that after the New Year, they have no ammunition left to drive January and February’s sales.
During the 2015 holiday season, try holding back one or two sure-fire products or new services to reveal post-holiday. Make the offer so tempting that it will be hard for a customer to resist. A house cleaning special, an upscale kitchen appliance or branded clothing at a fabulous price – anything that will make customers look twice and be tempted.