According to financial experts, there are seven ways to boost sales at the start of a new year. The steps are very effective because they help you target key prospects.
Develop Discipline
Discipline is an important trait that a successful marketer must have. People who lack this characteristic usually give up when they make unsuccessful sales calls.
Discipline gives you motivation, which will make you attend more events and business development meetings. It will also help you document each goal that you’re set throughout the year.
Use Cold Calls Strategies
If you have a variety of testimonials, you should use them in your opening statement during a cold call. A testimonial is a great icebreaker because it gets the conversation going. Also, a testimonial builds trust because it’s basically a statement that a previous customer has made about your business.
The Pros and Cons of Expanding Your Small Business
This is one of the trickiest questions small business owners encounter during their entrepreneurial careers. On one hand, a small business model can provide financial independence for basic needs and daily comforts. However, it’s revenue stream tends to be capped. On the other, any attempts to break out of this comfort zone will bring more risk to the business since resources including capital and manpower might be spread out too thin.
It quickly becomes apparent how vital it is to weigh the pros and cons of business expansion. As the owner or CEO, this decision can make or break your business.
Pro#1 – Increased Output Efficiency and Scale
As you expand, your consumer base gets larger, which ultimately leads to more demand for your products. The more products you order from your manufacturers and suppliers, the cheaper it costs to make them. Moving to a larger facility with more capable assembly lines reduces both time and cost linked with production.
Pro#2 – Improved Brand Exposure with Multiple Locations
The profits you generally make from your single store relatively increases as new branches open up in domestic and international markets. Furthermore, you have the capacity to introduce new product lines, test new target groups, and deploy different operational strategies to analyze which approach best works for your type of business.
Why Bank Loans Are Not Always The Best Option For Your Business
In order to start or expand a business, or purchase stock or equipment, business owners often need to come up with more money than they have. So to get all the money they need, many of them are often sent scrambling. For many business owners the first source that comes to mind is the bank. But it is pretty difficult for them to qualify for a band loan unless they have excellent credit or valuable assets they can use as collateral. Plus the process can take a very long time to complete. However, business owners have many other sources of financing. The following are a few of them.
Business Cash Advance
Getting a business cash advance is easy and you can do whatever you like with the money. To qualify you will need to have been in business for more than one month and have $3,000 or more in credit card sales a month. You must also have at least a year left on your lease and no bankruptcies or open judgments on your credit. All they will need are some documentation. Just a few months credit card processing statements and business bank statements is generally all it takes. You will also need your business lease and license, proof of ownership, a voided check, and your photo ID. You can receive your business cash advance in as little as one day.
8 Apps Every Business Owner Should Know About
As a small business owner, you wear a lot of hats. Whether or not you were prepared for what comes with running a business, odds are that you’re in need of new, fast, streamlined ways to carry out business processes. The following apps are low cost or free and will solve some of your biggest problems.
1. Asana
Created by a big name behind Facebook, Asana is a great way to schedule your entire work life. It’s good for entrepreneurs who run everything on their own, but it’s even better if you need to collaborate with team members. Set deadlines, create sub-tasks for projects, set recurring to-dos and have everything on your list for the day e-mailed to you each morning.
2. Boomerang
This Gmail addition is super cheap at just $4.99 per month and it’s more than worth it. Boomerang does two things extremely well: clear messages from your inbox and have them come back to you whenever you choose and write messages now that can be scheduled to send later. If you have having leftover e-mails in your inbox, this is an easy, helpful solution.
How Using Business Credit Can Help Your Business
Introduction
Borrowing money is something that many companies do in order to invest in the future. There are many different strategies in borrowing money. It is vital to keep the long term in mind for a company when borrowing money. Borrowing too much money can constrict the free cash flow in a business down the road. However, borrowing too little money can really constrict the growth that is possible in a business. It is vital to understand how and why borrowing money for a business can be a good thing in the long run. Here are several ways that using business credit can help your business.
How to Choose the Right Line of Credit
As a business owner, choosing the right line of credit is vital to the financial success of your business. Over the long term, this can be one of the biggest financial decisions that any business makes. There are many different things to consider when it comes to choosing the right line of credit. The better the credit score of a business, the more options it will have in choosing a line of credit. Here are several things to remember about choosing the proper line of credit for your business.
How to Be More Profitable as a Business in 2016
Introduction
Running a business at a profit is difficult over the long term. There are always expenses that come up and customers who do not pay. The good news is that there are several courses of action that anyone can take in order to become more profitable in 2016. There are a lot of software tools today that can help a company get organized with the financial piece of the business. Make sure to take advantage of these tools when conduction 2016 planning. Here are several different ways a business can be more profitable in 2016.
Zero Based Budgeting
Zero based budgeting is a concept that few companies understand. Incremental based budgeting is the typical way that a business operates. This theory says that for 2016 expenses the baseline is the prior year. With zero based budgeting, all expense categories start out at zero and then are decided upon. This is a good way to start allocating expenses, and many companies find they are spending way to much money in certain areas. The goal of a business expense is to spend money to make profits down the road. In order to do this, it is vital that the money is spent in the correct areas. Over the long term, this is one of the most important ways that a business can be more profitable. There may be some areas where more money is actually needed than last year. This is a great budgeting concept that can be implemented to help you with increasing profits year over year.
Implement These Social Media Marketing Strategies and Create Powerful Online Marketing Campaigns
Introduction
Online marketing strategies have become an important focus as more retail outlets expand their marketing efforts to the internet to take advantage of the increased online profits to be had.
Search Engine Optimization (SEO), email campaigns, online reviews and product information sites have assisted online businesses with building an initial online presence.
The rise of social media popularity has increased business interest in it as a useful marketing tool.
Online brands which have successfully implemented social media marketing strategies have reported severalfold returns on brand loyalty, consumer engagement, retention levels, product exposure and higher conversion rates.
In this article we discuss how to use social media as a marketing tool.
The Importance of Capital and Credit in a Business
Overview
One of the most difficult aspects of running a business is having the capital to make investments for long term growth. There are many business owners who do not know when a business loan is needed. In addition, many people are afraid to borrow money because the debt payments can eat up cash flow over the long term. The good news is that there are several rules of thumb about when a person can and should borrow money for a business. However, this is an important decision that deserves a lot of attention. Here are several things to remember about the importance of capital and credit within a business.